How Is WordPress Different From Kajabi?
Both WordPress & WP-Tonic and Kajabi are platforms that allow you to create and sell courses online. Both offer hosted online learning websites, powerful learning management systems, and membership functionality.
While Kajabi’s features are geared towards first-time users, WordPress & WP-Tonic is for people serious about selling courses online.
All-Inclusive Platform for Beginners vs. Bespoke LMS and Membership Solution for Professionals
Kajabi and WP-Tonic have vastly different offerings. Kajabi is packaged as an all-in-one platform that offers a little bit of everything, whereas WP-Tonic is a full-fledged platform that’s designed to help you run a successful LMS and membership website.
Kajabi offers a generic one-size-fits-all solution that includes everything from hosting your online course website to setting up marketing automation pipelines.
WP-Tonic’s main objective is to set you up with an integrated WordPress-powered platform that you can use to launch your online courses, set marketing campaigns into action, build high-converting landing pages, and run the perfect LMS and membership website.
And because it’s on WordPress, your online course website can be customized to your specific needs by integrating existing tools and plugins or custom development.
Better Integrations, Better Automation
Kajabi’s integration with your email marketing platform is limited to activating and deactivating member accounts.
With WP-Tonic, you can put your marketing on autopilot thanks to the platform’s built-in “If and Then” automation rules that you can customize to your business processes.
When students purchase a course, sign up for a membership, or express interest in a course bundle, you can trigger marketing automation rules to increase upselling opportunities.
Kajabi’s software makes individual courses and memberships distinct, which means more work for you. With WP-Tonic’s use of tags, you’ll be able to grant access to downloadable resources, special offers, and much more!
Unlimited Courses and Members
With Kajabi, you’ll always be confined to your subscribed tier. The platform limits the number of active members you can have at a time and the number of courses you can create.
These limitations and restrictions hinder the growth of your business. You’ll face limitations when you’re building email lists and when you’re converting leads into paying members.
WP-Tonic encourages you to grow your business (without paying extra!) while it takes care of everything else. You can launch as many courses as you’d like, and the more members you have, the better!
Flexible and Fully Customizable
While Kajabi might be fine for first-time users, business owners who are serious about launching an online course website might disagree with its limited customization options.
And unless you want to edit templates by using custom code, you’ll only have a handful of themes and design options at your disposal.
WP-Tonic uses the power of WordPress and LifterLMS to bring you the flexibility and customizability of the popular content management system. Experience design freedom with WP-Tonic’s integrated, WordPress-powered platform.
Licensed Courses, Multiple Instructors, and Submissions
Out of the box, Kajabi doesn’t give you the option to license your courses to groups of students or teams.
With WP-Tonic, you have the option to sell packages of licenses for your courses and have a group administrator assign user accounts. This feature is especially useful for instructors who offer corporate training material or worksheets for students.
WP-Tonic also allows you to add different types of instructors to your online learning website. You could collaborate with other instructors to create courses, work with teaching assistants, or allow other instructors to sell courses through your site.
, Unlike Kajabi, WP-Tonic makes it easy for students to submit homework, assignments, projects, and quizzes simply by uploading them to the website through their user account.
Member Profiles and Directories
Kajabi doesn’t offer an easy-to-use interface that members can use to manage their profile information.
WP-Tonic’s membership functionality lets you set up a member’s directory that your site’s members can choose to be listed in. Member directories can display all sorts of member information, such as their bio or course progress.
Members are able to edit their personal information directly from their user accounts. If you decide to integrate with a CRM, the information will automatically be synced across your membership site and the third-party tool.
An Open-Source, Extendable Alternative to Kajabi
Kajabi is a hosted online learning platform, meaning you’ll be locked into the platform – and its terms and conditions – when you sign up with it. Additionally, your video content will be uploaded to yet another platform called Teachable.
So, if you decide to cancel your subscription, exporting the data you’ve added to the website will be challenging.
The benefit of going with an open-source platform – like WP-Tonic’s integrated, WordPress-based platform – is that you have the option to install plugins, themes, add-ons, and custom code to extend its functionality.
On top of this, it’s incredibly easy to take complete backups of your entire LMS and membership website and export your data. WP-Tonic gives you full control over your site, everything from its look and feels to its functionality. If you're interested in moving away from Kajabi to the flexibility and power of WordPress, we got a great free-of-charge special offer.