Looking for a way to take your WordPress online coaching website to the next level? Use plugins to add more functionality.
With WordPress becoming one of the most popular website builders, there are many advanced plugins that let you add great features to your site. These plugins offer a great way to upgrade your online coaching website and take it to the next level. Using WordPress plugins, you can do more with your site such as social media integrations, selling online courses or memberships, automating email marketing campaigns, or using plugins to change how your site looks and feels for site visitors.
In this post, we’ll go over some of the best plugins to consider using as a way to power up your online coaching business.
A COMPLETE STEP-BY-STEP GUIDE TO CREATING, LAUNCHING & GROWING A SUCCESSFUL MEMBERSHIP WEBSITE
Plugins for selling online courses
If you’re looking to sell online courses on your online coaching website, it can be difficult to do without using a plugin. Let’s take a closer look at some of the best plugin options for selling online courses in WordPress.
LifterLMS offers a complete solution for creating engaging content for your learners and offers everything you need to effectively manage your online coaching business.
For starters, LiferLMS offers an easy-to-use course builder that lets you create just about any type of learning material you need for your online coaching website. Another great thing about LifterLMS is that it lets you manage all payments of your online coaching business from a central place. This way, you can accept payments from your students or clients or encourage them to purchase upsells without having to use a separate plugin.
In addition to this, LifterLMS also features advanced content protection options that help you protect premium content on your online coaching website.
Pricing – You can get started with LifterLMS for $120+ per year for the Individual Add-Ons package.
LearnDash is a full-fledged online course platform that offers all the tools you need to create the ultimate learning experience for your students.
The plugin is really easy to first set up on your WordPress site, even if you’re not very tech-savvy. You can use the plugin to create engaging online courses for your brand and use advanced functions such as drip-feed content and rewards to keep learners engaged with your content.
In addition to this, LearnDash also offers engagement triggers that help keep students fully engaged with your online coaching website and your content. For instance, you can interact with your audience based on the action they decide to take on your site or only use engagement triggers to enhance the learning experience of students who are behind others or are having a hard time understanding the topic.
Pricing – LearnDash pricing starts at $159 per year for the Basic package.
WordPress membership plugins
If you’re thinking about offering a membership subscription on your online coaching website, it’s better to use a plugin that handles everything for you and adds the required functionality to your website. Let’s go over the top two membership plugins for WordPress websites.
Paid Memberships Pro, as the name suggests, is a professional membership plugin for WordPress.
It features all the functionality you need to easily create and run member subscriptions on your site. Other than featuring solid community features, it offers advanced content restriction options and lets you set up subscriptions with recurring payments. You have the option to choose from six popular payment gateways and over 60 premium add-ons that let you extend the functionality of the robust plugin. It’s the perfect solution if you’re looking for a more scalable membership plugin that offers all the functionality you need to run a successful online coaching business with membership subscriptions.
Pricing – You can get started with the Paid Membership Pro plugin for free.
MemberPress is a popular membership plugin known for its simplicity and powerful membership features.
One of the main features of MemberPress is the powerful paywall that lets you restrict all premium content or online coaching content on your site behind a subscription fee. It also lets you create drip-content campaigns for delivering content in a timely manner to keep learners engaged, customizable coupons to give customers exclusive purchasing incentives, and extensive community-building features.
Pricing – You can get the MemberPress plugin for $179 per year for the Basic package. ( we got to be honest here we wouldn’t recommend this plugin this is because of the owner’s business activities which we feel are anti-client-focused.)
Plugins for creating email marketing campaigns
Other than offering premium content to learners on your online coaching business, it’s also important to create and manage your email marketing campaigns. This is because it helps you grow your brand’s outreach and helps keep registered users engaged with your brand.
Here are some of the best options available for creating successful email marketing campaigns for your online coaching business.
Mailchimp is one of the most popular email marketing and automation plugins available for WordPress sites.
It offers an all-in-one solution for creating email automation on your website. This way, you can send important emails on time based on the user’s interaction with your content or your online coaching website. For example, you can automatically send out emails if customers forget to check out before leaving your online coaching website. Similarly, you can also choose to send out “welcome” emails to new subscribers when they join your online coaching website.
Pricing – You can get started with Mailchimp for free.
MailPoet is also a robust email marketing plugin for WordPress that offers all the tools you need to create successful email marketing campaigns for your business.
It lets you create engaging emails to send out to your subscribers quickly using pre-designed templates that can be fully customized according to your requirements. This lets you create a unique experience while ensuring all emails are sent on time and to the right subscriber. For example, if you publish free content every day on your blog, you can automatically send emails to the users in your email list to let them know about your most recent post. This not only helps increase engagement but is also a great way to improve brand loyalty.
Pricing – You can use the MailPoet plugin for free on your online coaching website using the Starter package.
Plugins for implementing eCommerce
While offering online coaching training programs is a great way to offer premium content to users in exchange for a fee, you can also start selling products and services using an eCommerce platform. This not only helps make it easier for your audience to make purchases on your website but also helps make your brand look more professional. Plus, it gives you the option to sell all sorts of things including online courses, membership plans, guides, and merchandise.
Let’s go over some of the best plugins for implementing eCommerce functionality on your brand’s online coaching website.
WooCommerce is one the most used and widely recognized eCommerce plugin for WordPress sites.
Other than being very intuitive to use and start selling products, the best part about WooCommerce is that it’s fully customizable according to your requirements using WooCommerce plugins. Similar to WordPress tools and themes, WooCommerce sites can also be fully personalized to suit the use case of your business.
In addition to this, WooCommerce functionality can also be extended with the use of plugins and lets you successfully integrate other popular email marketing plugins and tools to your eCommerce website. This makes it a complete, easy-to-use, and scalable solution for creating and running an eCommerce website for your online coaching business.
Pricing – WooCommerce is free to download and use on any WordPress-powered website.
Easy Digital Downloads is a complete solution for selling digital products with WordPress.
It lets you sell anything from eBooks to PDF files on your WordPress site and lets you collect payments from customers using multiple payment gateways, including Stripe, Apple Pay, PayPal, and Google Pay. The plugin also features a full shopping cart that lets users select multiple products or digital downloads at once before checking out. It’s the perfect solution if you’re looking to offer digital products to users on your online coaching website.
Pricing – You can get started with the Easy Digital Downloads plugin for $99.50 per year for the Personal Pass plan.
Plugins to generate more leads
It’s also essential to generate more leads so you can later cater to those leads and successfully convert them into subscribers or customers of your brand.
Let’s take a look at some of the best plugin options that let you do this.
Leadpages is a professional lead generation plugin that lets you increase conversions on your website using attractive and engaging landing pages.
It offers powerful, fully optimized, and responsive templates to start creating beautiful pages with and gives you full control over displaying opt-in newsletters to catch potential, interested users. You can show opt-in forms using pop-ups, alert bars, and checkout forms to successfully generate more leads for your online coaching business.
Pricing – Leadpages pricing starts at $37 per month billed annually for the Standard plan and $49 if you pay monthly.
ConvertKit is an all-in-one marketing and lead generation plugin that gives you access to powerful tools required for successfully converting site visitors to sales.
The robust plugin is essentially a marketing plugin that lets you grow your audience, automate marketing campaigns, and help make more sales on your online coaching website. Using pre-designed templates, you can start creating customizable emails and opt-in forms to encourage more users to register with your brand. As a result, it helps generate more leads and helps increase conversions on your online coaching website.
Pricing – You can get started with ConvertKit for free.
Creating and running an online coaching business can be a challenge, especially if you don’t have the right tools on hand. This is why it’s important to look at all the plugin options for selling online courses, creating membership subscriptions, creating email marketing campaigns, implementing eCommerce functionality, and plugins that help generate more leads for your brand.
Do you know of any other WordPress plugins that might be useful for an online coaching business? Let us know in the comments box below.