Generating qualified leads for your business and directing them through your sales funnel isn’t easy. However, when done right, you can boost your conversion rate and generate consistent sales. And the easiest way to do this is by using a complete sales funnel builder, like ClickFunnels.
In this post, we’ll take a closer look at ClickFunnels and explain how it can help you create high-converting funnels that help you attract leads and boost conversions.
What Is ClickFunnels?
Founded in 2014, ClickFunnels is an all-in-one suite of tools that helps you create web pages, more specifically landing pages and sales funnels. It was built to make it easier for users to create multiple sales funnels for their business without requiring any technical skills.
ClickFunnels is the go-to solution for entrepreneurs, online companies, and startups for gathering leads, promoting products and services, and increasing conversions. At the time of this writing, over 100,000 people use ClickFunnels.
The platform comes with a library of pre-made templates for funnels and landing pages. Its easy-to-use drag and drop editor lets you quickly create aesthetically-pleasing and high-converting funnels for your campaigns.
In addition to this, ClickFunnels gives you access to an impressive knowledge base along with complete documentation support which makes it easy for users to easily navigate the platform.
Now that you have a better understanding of what ClickFunnels is, let’s dig deeper to see how it can help you convert more traffic and increase sales.
ClickFunnels Key Features
Here’s a look at some of the main features you can expect to get with ClickFunnels:
ClickFunnels is a fully hosted solution. What this means is that you can create and launch landing pages and sales funnels from one platform. In other words, you don’t have to host the sales funnels on your business website.
One of the great things about ClickFunnels is that it comes with reliable security and maintenance features which means you get quick page load times and minimal downtime.
Pre-built sales funnels
ClickFunnels is a landing page builder that gives you access to a variety of pre-built sales funnels. They are divided into different categories based on industries. These include:
- Agency and Freelancer
- Information Products
- Coaching and Consulting
- Network Marketing
- Local Small Business
- B2B Lead Generation
- Blogging and Affiliate
These pre-designed sales funnels can help you generate leads, sell products, and create events.
For example, if you want to generate leads for your business, you can create a basic email (or messenger) leads funnel – called a squeeze page funnel – to capture email addresses and build your list. Or, you can create longer form application-style lead forms that let you collect names, phone numbers, and more detailed information about the lead.
Each sales funnel comes with an explanation video and pro tips that tell you how you can boost conversions using that specific type of funnel. Using ClickFunnels, you’ll be able to build custom sales funnels, aimed at achieving specific conversion goals.
ClickFunnels offers a number of free and premium landing page templates for you to choose from. These conversion-focused landing page templates are optimized for maximum engagement, helping you convert more visitors by showing them the right message.
With ClickFunnels, you’ll be able to create high-converting campaigns by finding out what makes prospective customers act on your conversion goal more often.
ClickFunnel’s user-friendly, drag-and-drop builder helps you quickly create high-converting, professional-looking sales funnels. You’ll be able to add, remove, or change any part of your landing pages and move and resize page elements any way you want without having to code.
ClickFunnels comes with a library of content blocks that you can add to your funnels to provide additional information and make your sales funnels more engaging. These include pricing tables, progress bars, timer, and an FAQ section.
In addition to this, you can also add media files – like images, video, and audio – to your sales funnels. ClickFunnels gives you the option to upload your own images or use a stock image from the ClickFunnels’ library. Alternatively, you can choose to import images directly from Unsplash, Pixabay, or IconFinder. And, if you’d like to embed video content into your sales funnels, you can import videos from video hosting services like YouTube, Wistia, or Vimeo.
In terms of customization, ClickFunnels gives you the option to customize background colors and fonts. The platform offers support for Google Fonts. You can also add custom CSS code to each page you create.
Aside from this, you can add forms and pop-ups to your sales funnels. This is great for businesses that need to create different types of forms such as registration forms, billing forms, or surveys.
With ClickFunnels, you can stay on top of your social media marketing by adding social share buttons, Facebook sign-up buttons, and Facebook comments to your sales funnels. In terms of SEO, the platform lets you add metadata – like title, keywords, and a meta description – to your sales funnels.
ClickFunnels lets you sell both physical and digital products and collect payments from customers. It seamlessly integrates with ShipStation, an eCommerce shipping platform that helps streamline and automate your packing and shipping tasks.
In addition to this, it supports integration with payment gateways like PayPal, Stripe, ClickBank, Infusionsoft (now Keap), and Authorize.Net.
You can use ClickFunnels to create funnels for your membership site. It’s also great for people that sell premium content, such as online courses or training programs.
If you create and sell online courses, ClickFunnels’ membership funnel can help you promote your website, showcase content, and explain why visitors should subscribe to your membership site. This way, you’re able to take users to a signup page if they wish to sign up for the membership plan and gain access to exclusive content.
All membership funnels and landing page templates are optimized for maximum conversions, enabling you to get more signups to your website. In addition to this, you can create your own custom membership funnel using a blank page template.
ClickFunnels enables you to build webinar funnels to help you increase brand value, boost conversions, and educate customers about your products.
Using ClickFunnels, you’ll be able to host live webinars using Zoom or GoToWebinar and use a ClickFunnels event funnel to customize the signup process.
Alternatively, you can automate the whole webinar process by setting up pre-recorded webinars. This way, prospective customers will be able to view on-demand webinars whenever and wherever they want.
ClickFunnels supports integration with popular email responders like Mailchimp, Salesforce, AWeber, and Hubspot. Moreover, it also has its own email marketing automation platform, Actionetics.
Actionetics connects with your sales funnel, enabling you to manage your business’ online communication directly from the ClickFunnels dashboard.
Using Actionetics, you’ll be able to automate communication with your market as well as connect with customers in a personal way. It can help you:
- Create email and smart lists.
- Create and automate email marketing campaigns.
- Build sales funnels and follow up funnels.
- Track client metrics.
Backpack affiliate program
Backpack is ClickFunnels’ built-in marketing management platform that connects with your funnels. You can use the’ Backpack affiliate program to drive traffic to your funnels and make more sales.
It also helps you:
- Set up custom affiliate plans.
- Create different affiliate types (such as Regular affiliates and Super affiliates).
- Set up two-tiered affiliate programs where affiliates recruit more affiliates.
- Manage affiliates and commission payouts.
- Track affiliate analytics.
ClickFunnels helps you measure the performance of your sales funnels by automatically tracking different stats like page views, conversion rates, user behavior, metrics over time, and comparisons between funnels.
It offers A/B testing features which means you’ll be able to experiment with the design and messaging of your forms. This way, you can easily validate what makes leads act on your conversion goal and use this information to improve future funnels.
Plans and Pricing
Here’s a quick look at ClickFunnels’ pricing plans:
- ClickFunnels costs $97 per month. You get 20 funnels and 100 pages. You can add one user to your account.
- ClickFunnels Platinum costs $297 per month. You get an unlimited number of funnels and pages. You can add 3 users to your account.
- ClickFunnels Collective costs $1,497 per month. You get an unlimited number of funnels and pages. You can add 10 users to your account.
ClickFunnels can help you create conversion-optimized sales funnels to collect leads, convert more traffic, and increase sales. It comes with useful features like all-in-one hosting, pre-built sales funnels, and an intuitive drag-and-drop editor.
The platform also offers a variety of landing page and sales funnel templates that are fully customizable. In addition to this, it lets you create webinar funnels to promote your services and create membership funnels to boost registrations on your membership site.
ClickFunnels is widely used by small businesses and entrepreneurs because of its powerful sales funnel, landing page, and lead generation features. It’s an ideal solution for users who create and sell online courses because of its membership site and webinar functionalities.
What are some features you look for in a sales funnel builder? Let us know by commenting below!